Dr. Elita Lielā is an Assistant Professor and Programme Director at BA School of Business and Finance. Elita Lielā graduated from the University of Latvia (UL), Faculty of Finance and Trade, and holds a Doctoral degree in Economics from the UL. She has more than 20 years of professional experience in a public sector (ministries and government institutions of Latvia) as well as in a private sector, for example, pharmacy, consultations, etc. Her research focuses on Innovation Policy and Innovation Management. Author affiliation details: BA School of Business and Finance, Faculty of Business Administration, Riga, Latvia.